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Author: Alex Song CFP

Biography: Alex Song, CFP® is the Principal of All Weather Portfolio PLT (awfp.my) and the founder of AdvisorX (advisorx.app), a Malaysia-based financial advisory firm focused on transforming how individuals and businesses approach financial planning in the digital age. As a Certified Financial Planner (CFP®) and an HRD Corp Certified Train-The-Trainer (TTT), Alex brings both technical expertise and strong educational impact into his work. He leads a unique three-pillar B2B2C business model that bridges financial education with actionable advisory solutions. Through this proven approach—combining corporate training, public financial education, and personalized advisory—Alex has guided countless clients toward achieving debt-free retirement and making smarter, more confident wealth decisions.

It is October, and your HR department has just sent the annual reminder: “Contribute to PRS before year-end to enjoy tax relief.” A colleague forwards you a screenshot from a Facebook finance group with the caption “close eyes and contribute, confirm untung.” You open your banking app, transfer RM3,000 into a Private Retirement Scheme fund

Alex Song CFP
July 2, 2026